El Ibiza Town Hall commitment culture and innovation as differential tourism promotion strategies in the season in which the 25th Anniversary of the declaration of Ibiza as a UNESCO World Heritage City.
This has been shown within the framework of the Madrid International Tourism Fair, Fitur 2024, where its mayor Rafael Triguero and the Councilor for Tourism Laura Planells have presented, on the one hand, a complete and varied cultural programming, and, on the other, Cicerone a innovative artificial intelligence tool focused on making life easier for tourists and helping them plan their trip to Ibiza.
Cicerone, the new AI at the service of tourists
Designed by the company iUrban, Cicerone is a handy AI tool that responds in 95 different languages to the needs of its users, allowing them plan your trip down to the smallest detail, depending on parameters such as your election dates, your tastes or preferences.
In this way, Ibiza becomes the first municipality of the Balearic Islands in having a virtual assistant for your visitors.
As the councilor explained Laura Planells, Cicerone “processes all the tourist information of the municipality, as well as its agenda of activities, and offers the traveler personalized travel itineraries, according to your preferences.”
In addition, it provides a extensive tourist information about each point of interest, schedule each point of the itinerary so that it is feasible and, on the other hand, provides the City Council with data about the visitors who have interacted. “With this information, greater knowledge will be obtained about the traveler profile, points visited, interests, and they can also be done communication campaigns through this database,” the mayor stressed. Rafael Triguero.
As Triguero himself has pointed out, this is undoubtedly a determined commitment by Ibiza City Council to “modernization" and for the dissemination of our Heritage and our Culture through new technologies, as well as for turning the city into one of the main culinary destinations in the country.”
Cicerone is now available in Ibiza City Council tourism website and it will also be incorporated into tourist information points, publications and advertising and promotional media.
An innovative way to ensure that Ibiza is also recognized for its enormous cultural values, and not only for the sun, the beach and leisure.
Programming for the 25th Anniversary of Ibiza World Heritage City
In addition, at the event at Fitur 2024 the video “Stones“, starring the Ibizan actress Ana Vide, to show the rich heritage of the city, and the logo design of the 25th anniversary of Ibiza as a World Heritage City.
It has also been explained that the City Council is preparing a “ambitious cultural program” for these celebrations, which will include Live musical performances, activities and cultural proposals that will be shed throughout the year.
Among other things, there will be such interesting proposals as a special concert by the Ibiza Symphony Orchestra on December 4, or a exclusive candlelight musical experience the December 7.
The full schedule will be published soon and will include other great plans.
If you want to know Cicerone, the new AI from Ibiza, go here: www.turismo.eivissa.es.
