On Tuesday, November 24, 2020, the program of MasterChef Celebrity shot in Ibiza this summer 2020 in a restaurant located in Marina Ibiza, in the outskirts of Ibiza town.
The Consell de Ibiza participated in the conception of the program, advising on the most outstanding seasonal Ibizan productsas part of your agri-food promotion strategy.
Thus, the famous contestants had to work with products of the island of exceptional quality such as Ibizan red prawn, xeixa bread (traditional variety of wheat), the red potato or Ibizan herbs.
Joan Marí, insular director of Rural and Marine Affairs, has declared: “These programs are a great showcase for our productss, more now than in the countryside and the sea the Christmas campaign begins, and although with uncertainty, from the Consell Insular de Ibiza we have the illusion that the good figures regarding consumption of local product that have occurred so far this year, keep staying in the remainder of 2020 ".
